October 12, 2021

Digital Marketing Specialist

Trufan is seeking a Digital Marketing Specialist to support acquisition marketing with our marketing team. The selected candidate will work towards driving qualified traffic to our website resulting in registrations and leads. The selected candidate will work directly with the Marketing Manager and will have the ability to collaborate across our team. This position will provide you with an opportunity to grow with the business, not just in it. Applicants with a background in performance marketing and PPC ads will receive strong consideration. The ideal hire should have a strong urge to learn and adopt data-driven marketing tactics with the latest Martech tools around email automation, tracking, analytics, and reporting, and should be capable of working with minimal supervision in an agile and fast-paced environment.

Responsibilities Include:

Experience/Qualifications:

The ideal candidate will support in management and optimization of the end-to-end demand generation funnel to cost-effectively drive the sales pipeline. Work with team members to develop materials relevant to lead qualification and nurturing. Consistently develop marketing programs, including webinars, online demos to capture new leads. Coordinate and proactively communicate closely with other team members to ensure cross-collaboration, information sharing, campaign organization/efficiency, and improved quality deliverables.

Reference ID: TRUDMM

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Additional pay:

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Experience:

Work remotely:

COVID-19 precaution(s):

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325 Front Street West, Toronto, Ontario, Canada, M5V 2Y1

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